Why Choose WordPress?
It’s used for a majority of CMS websites; because, the Alternative Four (Godaddy, Shopify, SquareSpace & Wix), are not a good choice for anyone serious about establishing a business website/domain, because:
You Won’t Own Your Code
When you build a website on the Alt-Four, you’re renting code. In other words, your website’s design, content and functionality are all tied to their code. So, if you want to move your site to another platform, they’ll say: “Gotcha! If you move, you’ll have to recode”.
You won’t be able to Optimize
One of the biggest problems with the Big Four is the bloated code they’ll generate for your website. The thing that make them easy for non-coders to use, will work against them when it comes to Search Engine Optimization (SEO). Google, Bing & Others prioritize clean, efficient code; therefore, the bloated code produced by these platforms confuse their web crawlers and slow down your website, both of which hurt your business.
Your Domain will have Limited or (more likely) No Flexibility
While the Alt-Four are satisfactory for simple businesses, they won’t scale well (if at all). If your business grows, and you need more functionality, integrations and/or customizations, you’ll quickly hit a technological dead end. Again, causing you to recode from scratch.
They Are Overpriced For What You Get
Once they suck you in for “free”, they’ll quickly force you into a paid plan. Furthermore, many developers charge premium rates to build websites on the Alt-Four. But as mentioned above, these platforms are designed for non-coders. So, If you pay over $600 for an Alt-Four site, you’re overpaying for a basic, cookie-cutter solution that you could have done yourself